Specialty Advertising Products with Offices in Iowa City, Iowa and Fort Wayne, Indiana.
The Sunshine Provision
President Obama recently signed legislation that affects the promotional products industry – if you happen to work with doctors, or have customers who do. Here at Bankers, we want to keep you informed as well as answer any questions you might have about this new law. (more…)
Flu season will strike this fall… that we are sure of. In addition to seasonal flu viruses, it is very likely that the 2009 H1N1 flu virus will circulate in our communities. We can’t stop the flu from coming, but what we can do is make an effort to protect and prevent our families and our communities from contracting and spreading flu viruses. It will take all of us working together to “Fight the Flu.” (more…)
Bankers Advertising offers a wide variety of promotional bags that fit any budget. Our sales reports tell us that bags are more popular than ever because they’re being used to stay “green.” The value of the advertisement on the bag is incredible. They’re walking billboards with your company’s name on it.
They’re INNOVATIVE! With all the styles, colors, patterns, materials there is a style and price for any budget. They’re universal in appeal. They’re green! “Reuse Don’t Recycle.” (more…)
The nation hasn’t seen any dust bowls or massive migrations of unemployed workers this year, but the stagnant economy has drawn contant comparisons to the Great Depression of the 1930s. While the jury is still out on whether the comparisons hold water, Bankers Advertising Company has the luxury of hindsight and the history to prove we know what it takes to come out of a recession relatively unscathed. (more…)
Pools are open, school is finally out, and warm weather is here to stay – summer is officially here! In addition to family reunions, baseball games, and potlucks – summer also provides a number of event opportunities for businesses to get involved in the community.
Chances are your business will be involved with an event such as a fair, festival, parade, or carnival this summer. Taking part in events like these is a great way to gain exposure for your company for a day. However, to gain exposure well beyond a single event, why not give out a fun or useful promotional product during it? Promotional products will make your company a “must-stop” location at an event, while continuing to promote your business longer after the event is over. (more…)
A recessionary market can provide an opportunity for businesses to stand out as their competitors decrease their advertising.
Consider these tips before cutting your marketing budget:
In a study of U.S. recessions, McGraw-Hill Research analyzed 600 companies from 1980-1985. The results showed that business-to-business firms that maintained or increased their promotion expenditures during the 1981-1982 recession averaged significantly higher sales growth, both during the recession and for the following three years, than those that eliminated or decreased promoting. (more…)
In today’s economy, everyone’s looking to get the best bang for their marketing buck. So how can your business stand out among the rest? Try cost-effective calendar advertising. Here are seven reasons why it’s proven to be a great idea. (more…)
It sounds hard to believe, but a recession is the BEST time to purchase promotional products, and to keep your name in front of their clients and potential new clients as well. The last thing you want to do is appear to be fading away along with your competitors who are cutting promos out of their budget. Promotional products are not only inexpensive, but they’ll make you stand out, and remain in the forefront of your client’s mind, plus they’re one of the most powerful advertising mediums out there! Here’s why: (more…)
